Content marketing is a great way to drive new leads to your business. It poses many great benefits for your business, but many business owners don’t have the time to dedicate to creating new content. This is where content marketing companies come into play.

Best Content Marketing Companies of 2020

We’ve shown you the top three best content marketing companies, but how about a few more? Check out our chart below!



Company Size Location Reviews Overview

ClickGiant

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ClickGiant develops custom marketing campaigns based on a Google-friendly, content-centric approach. We Improve rankings and quality organic traffic with on-site SEO and high-level, conversion-worthy, optimized content. ClickGiant also helps with Web Development, PPC Management & Social Media.

4.3
21 Reviews
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  • "Jerry your team is phenomenal. Any issue we ever had you’ve always been there. Thank you Tara and Jess."
  • "Our business enlisted ClickGiant to handle our SEO needs about 6 months ago. Monthly reports reflect improvements in our company's ranking, and their ongoing support and optimization has been very helpful!"
  • "Jerry and the ClickGiant team have been fantastic to work with! They've been instrumental in our continued website growth and success. We highly recommend their services!"
Scripted 10 – 49 San Francisco, CA
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Scripted

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Scripted is a small agency based in San Francisco, CA. Scripted realizes the importance of website content and allows you to choose from thousands of professional copywriters - highly vetted for your industry — 100% Quality Guaranteed. Click the button below to visit their website, or give them a call!

Brandpoint 50 – 249 Hopkins, MN
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Brandpoint

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Brandpoint is a medium-sized agency based in Hopkins, MN. They're a full-service content marketing agency that delivers results by helping companies tell their brand's story through strategic creation and distribution of content. Click the button below to visit their website, or give them a call!

Kuno Creative 10 – 49 Avon, OH
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Kuno Creative

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Kuno Creative is a small-sized agency based in Avon, OH. Kuno Creative is your go-to inbound marketing agency & HubSpot partner for content marketing, demand generation and lead nurturing. Click the button below to visit their website, or give them a call!

Brafton 250 - 999 Boston, MA
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Brafton

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Brafton is a large agency based in Boston, MA. They're an in-house content marketing agency that develops and manages targeted content strategies from blogs, graphics, and video to SEO, social and more. Click the button below to visit their website, or give them a call!

97th Floor 50 – 249 Lehi, UT
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Bop Design 10 – 49 San Diego, CA
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Bop Design

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Bop Design is a small agency based in San Diego, CA. They're a B2B web design agency & marketing firm in San Diego, Orange County, Los Angeles, and New York. They provide B2B website design, WordPress websites, and even content marketing. Click the button below to visit their website, or give them a call!

Column Five 50 – 249 Irvine, CA
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SocialSEO 50 – 249 Englewood, CO
172 Reviews
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SocialSEO

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Recently voted the #1 Digital Marketing Firm in America by UpCity. For 4 years in a row, SocialSEO has been one of America's fastest-growing companies, published by Inc 5000. We are your one-stop shop for SEO, SEM, Social Media, Video Production and Email Marketing. We have over 100 employees - all US based. We put our clients first - we are not successful unless you are. You can put your trust in our agency. We are Google Premier Partners and Endorsed by Nationally Recognized Dave Ramsey.

4.6
172 Reviews
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  • "Simon is very knowledgeable and easy to work with."
  • "Michael Hopson is a knowledgeable, kind, and helpful manager at Social SEO. Highly recommend you work with him on your next project!"
  • "I have been so impressed with the Team of professionals we have worked with at Social SEO."
Custom Creatives 10 – 49 Agoura Hills, CA
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Custom Creatives

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EnVeritas Group 10 – 49 Greenville, SC
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Pyxl 50 – 249 Scottsdale, AZ
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Avalaunch Media 10 – 49 Lehi, UT
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Content Harmony 10 – 49 Seattle, WA
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Editor Group 10 – 49 Sydney,
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Forge Worldwide 10 – 49 Boston, MA
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BayCreative 10 – 49 San Francisco, CA
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Eucalypt 2 – 9 Scarborough, ME
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Revenue River Marketing 10 – 49 Golden, CO
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Revenue River Marketing

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Revenue River is a small agency based in Golden, CO. They help organizations compete and win online with digital marketing and sales innovation strategy and execution. Click the button below to visit their website, or give them a call!

S&G Content Marketing 10 – 49 Miami Beach, FL
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S&G Content Marketing

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Modicum 10 – 49 New York, NY
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Incredo LLC 10 – 49 Armenia
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Fractl 50 – 249 Delray Beach, FL
9 Reviews
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3.4
9 Reviews
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  • "One of the highest quality content marketing agencies in the space. They regularly put out thoroughly-researched and high-quality campaigns that get vetted by actual editors and journalists."
  • "Some of the sharpest and most innovative creative minds are assembled under this roof. Any business with marketing needs absolutely needs to check out this boutique agency."
  • "Cool digital advertising agency. They specialize in creating viral content that improves your overall search rank over time."
New North 2 – 9 Frederick, MD
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Content Boost 10 – 49 Norwalk, CT
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Movable Media 10 – 49 Stamford, CT
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Goodman Lantern 50 – 249 England
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SPROUT Content 10 – 49 Denver, CO
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Pyxl 50 – 249 Scottsdale, AZ
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Ghergich & Co. 10 – 49 Saint Louis, MO
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Picking the perfect Content Marketing Company to Work With

You know you need content marketing services. Now it’s time to find the right company. How do you choose a company that fits your needs?

There are numerous things to look at when choosing a content marketing company. These factors will help you narrow your focus and choose the right content company for your business.



1. Practicing what they preach

It is important that you choose a content marketing company that practices what they preach. If they are going to produce content for your business, you want to see that they produce content for their own business. This will give you an idea of the quality of content they produce.

If a company is not producing content, this can be concerning. You want to know that you are working with a company that knows how to produce great content. If they don’t have their own content, it becomes difficult to know the quality of their content.

You also want to use a company that is practicing their craft. That means that they are constantly writing and improving their writers to produce the best results for their clients. It is important that you utilize a content marketing company that practices what they preach.

2. Versatile

A great content marketing company is versatile. This doesn’t just mean that they produce different types of content. It also means that they write for different industries.

You want to look for content marketing companies that have experience writing in different industries. This means that they are willing to learn about your industry and will take the time to produce the right content. If a company only focuses on certain industries, it can make them seem inflexible.

This is an important trait if you have an unusual industry or an industry that isn’t heavy with content production. You want to find a company that is willing to learn about your industry to help you reap the benefits of content marketing.

3. Testimonials

A company can say they produce great content, but how do they prove it? The best way to get insight into a company is to look for testimonials.

Testimonials will tell you a lot about a company. It indicates their work ethic and how they treat their clients. If a company has a lot of diverse testimonials, this is a good sign that the content marketing company provides a positive experience for their clients.

Important Questions to Ask Content Marketing Companies

If you’re thinking about hiring a content marketing company, you want to ask them questions before you hire them. Here are a few essential questions to ask content marketing companies.

1. Does your content vary?

Content creation isn’t just tailored to blogs. There are numerous mediums of content that you can create to attract new leads to your site. Some examples of content creation include guides, videos, and infographics.

You want to hire a content marketing company that can produce various types of content for your business. If you hire a company that only offers blogging services, you’ll miss out on the opportunity to reach new leads with other mediums.

It is best to hire a company that will vary its content and keeps it compelling for readers. This type of content will produce the best results for your business.

2. How much does it cost?

The cost of any digital marketing method is always a factor. You want to know exactly how much it costs to enlist in content marketing services.

You need to ensure that you are getting a good amount of services for the price you are paying. Whether it is a number of blog posts written or videos created, you need to get a fair amount of content for the price. You can compare packages between companies and see which one offers the best services for the best price.

3. Do you outsource your content or is it done in house?

This is something very important to ask your content marketing company. Some companies will outsource content to freelancers they have on retainer. Other companies have copywriters on their staff.

It is important to know who is producing your content. If a company doesn’t have any in-house staff that handles content creation, it may make it difficult for you to get in touch with the company about your content. It will create a chain of conversation that can become frustrating.

As you investigate content marketing companies, be sure to find out who produces the content.

How Much Does Content Marketing Cost?

If you are investing in content marketing services, it is important to know how much content marketing costs.

The issue with content marketing is that the price varies depending upon the source. If you use a freelancer, you’re going to pay by the word, hour, or project. This can get expensive, as freelancers are bound by any price range.

If you hire a content marketing company, the price will be more set-in-stone. Content marketing companies charge anywhere from $1,000 to $6,000 per month. The price varies upon the amount of content you want to be produced.

There is a heavy price tag on content production. Content marketing is an investment, so it will cost more to get quality content. Specialized content marketing is worth the money because it produces great results for your business.

Content marketing drives in leads for your business. It is one of the most effective ways to drive new customers. You draw people in by providing them with helpful information.

This is an indirect way to bring new leads to your business’ website. They seek out content, check out your content, then check out your site. These leads may not need your services immediately, but they will remember your business when they need services later.

Content creation gives you an opportunity to content with people on your social media sites. You can post content to share with leads that follow you on social media. This provides an opportunity for these people to like, comment, and share.

This method costs a good chunk of money, but it is an investment. Content can have an effect long after it is published. Even if you created a content page a year ago, it can still be a top search result that drives in leads for your business! Content creation is a great investment if you want to continually drive in new leads for your business.

How Long Does Content Marketing Take to Set Up / Produce Results?

Content marketing is an effective tool to bring your business new leads, but it takes time to work. Specialized content marketing takes longer to produce results. This is due to the nature of content creation.

When you create content, you need it to rank in the search results. This is how new leads will find your content. To get your content to rank in the search results, you will need to utilize search engine optimization (SEO) services.

This means that you will need to take the time to optimize your content. You’ll need to integrate keywords, build links, and include visual elements to keep your audience engaged. It will take time to get your posts optimized for SEO.

Once your posts are optimized for SEO, it’ll take time to get them to rank. You’ll need to continue to market your posts, engage your audience, and optimize those posts. As you attract more traffic and continue to optimize your page, you’ll increase your ranking.

It may be weeks or months before you see results from your content. This may seem like a long time, but the wait is worth it. Content has a huge impact on driving in leads for your business.

Your results will depend upon the kind of content you produce. If you aren’t sure what kind of content works for your audience, it may take time to figure out which content resonates with your audience. Once you know what kind of content interests your target audience, you will see better results with your campaign.

Your results will also be affected by the amount of content you produce. If you only produce a few pieces each month, it will take time to build up an audience. It will take people time to come across your content and check out your business.

If you opt to create more content, you will increase your chances of reaching new leads. You will see better results by producing a lot of content.